The 12 Jungian Character Archetypes, Pt. 1

By Glen C. Strathy

In another article, I will discuss the various ways writers can use Jungian character archetypes to create more interesting characters, casts of characters with more dramatic potential, and more interesting interactions between characters.

Below I will present the Jungian character archetypes themselves, so you can familiarize yourself with them and how they work. Just reading through the list may help you recognize which of your fictional characters resemble the archetypes, or give you ideas for new characters you can create.

What are the Jungian Character Archetypes?

(As an Amazon Associate,

this site earns if

you purchase books

after clicking these images.)

The Jungian character archetypes derive from theories of personality created by the psychologist Carl Jung in his book The Archetypes and the Collective Unconscious (1868) and further developed in the book The Hero and the Outlaw by Margaret Mark and Carol S. Pearson (2001). If we assume that everyone seeks fulfillment in their lives, Jungian character archetypes represent the various means and areas in which human beings typically seek fulfillment. Different people will instinctively pursue certain sources of fulfillment more strongly than to others and what seems important and rewarding to one person will be meaningless to someone else. We can categorize someone's personality type according to which avenue of fulfillment they are most concerned with.

So first, let's look at the archetypal characters themselves. Then we'll look at how you can use them to write more interesting stories.

The Twelve Jungian Character Archetypes

Jungian archetypal characters are based on the idea that every person feels that a part of themselves is unfulfilled. They will therefore be driven to "plug the hole" in their psyche either through...

1) Striving to be a good person.

2) Making meaningful connection with something outside of themselves.

3) Indulging their personal desires.

In addition, there are four areas where a person will seek to find the kind of fulfillment they crave:

1) Freedom (going beyond limitations).

2) Social (relationships with others).

3) Self (having an impact on the world).

4) Order (maintaining structure).

Combining desires and areas gives rise to twelve basic personality types as follows...

Jungian table

Okay, that doesn't really tell you a lot about the personalities so far. So let's look at the defining traits of each of the Jungian character archetypes in more detail. Note that each archetype also has a "dark version," which you may find useful when creating antagonists...

Characters who strive to be good people...

The Innocent

The Innocent

For an Innocent, being a good person means seeing the good in others and the world. Innocents believe happiness, approval, and security will be theirs if they hold true to their values and stay loyal to their allies. This archetype is similar to the tarot card "The Fool," which shows a character optimistically journeying through life, oblivious to the cliff he is about to walk off.

Alternative names: idealist, cheerleader, child

Positive Qualities: optimism, faith, naivete, perseverance, innocence, loyalty, supportiveness.

Negative tendencies: gullibility, denial, boring, blind optimism, blind loyalty, resistance to change.

Greatest fear: being punished for misdeeds.

Common Uses in fiction: Often cast as the sidekick (in Dramatica terms), but can also be the protagonist in adventure stories.

Examples: Man of La Mancha, Annie (from the musical), Samwise or Pippin from The Lord of the Rings, Dobby the House Elf or Colin Creevy from Harry Potter.

Dark version: Doormat, sucker.

the realist

The Realist

To a Realist, being a good person means being ordinary -- an ordinary member in a community of ordinary people. Realists have no interest in "putting on airs." They don't believe in ambitions, hubris, or personal aggrandizement. They don't trust unrealistic aspirations or promises. They see goodness in being the "salt-of-the-earth." Sometimes they are characters whose egos have been crushed by tragedy (orphans, survivors). If they fight for a cause, it will be a cause that benefits everyone, not just themselves.

Alternate names: orphan, survivor, everyman, egalitarian, whistle-blower.

Positive qualities: Empathetic, realistic, humble, down to earth.  Values fairness.

Negative tendencies: pessimism, distrustful of outsiders, feeling victimized. Can lose their sense of self in the effort to blend in or get along.

Greatest fears: being excluded, standing out.

Common uses in fiction: Can keep others grounded, stand up for the needs of the weakest members of the group or the group as a whole.

Examples: Mr. Deeds, Oliver Twist

Dark version: Cynic, traditionalist

the hero

The Hero

Heroes believe that, to be a good person, they must do good and great deeds, which can include overcoming huge challenges or besting adversaries, especially those who threaten their allies. They have a strong sense of their personal agency.

Alternate names: warrior, dragon slayer, achiever, team captain.

Positive qualities: Courage, determination, competence. Can inspire others.

Negative tendencies: Seeing others as enemies, rather than potential allies. Prone to overwork, stress. When a challenge arises, they tend to assume they are the only one who knows what needs to be done and the only one who can do it. Consequently, they don't take input from others as much as they should.

Greatest fears: being weak or cowardly.

Common uses in fiction: Often the protagonist in adventure, or thriller genres.

Examples: Joan of Arc, Luke Skywalker

Dark version:  physical bully, villain, or criminal.

the caregiver

The Caregiver

To a Caregiver, being a good person means they must take care of others, make other people's lives better, especially those whose needs are greatest.

Alternate names: nurturer, advocate, altruist, counsellor, nurse, saint.

Positive qualities: compassionate, dedicated, motherly. Caregivers create nurturing environments and put other people's needs first.

Negative tendencies: Prone to ignoring their own needs, enabling others, co-dependency, being exploited. 

Greatest fears: Selfishness, ingratitude.

Examples: Mother Theresa, Florence Nightingale.

Usefulness in fiction: Great at looking after others who are at a low point.

Dark version: Virtue-signaller, hypocrite, martyr. Uses guilt to manipulate others (e.g. Kai Winn from Star Trek: Deep Space Nine).

Characters who crave connection with something outside themselves...

the explorer

The Explorer

Explorers find meaning in shunning the mundane and turning their eye to what is new, undiscovered, or on the cutting edge-- new places, new ideas, new approaches, etc.

Alternate names: seeker, adventurer, iconoclast, individualist, trailblazer, pilgrim.

Positive Qualities: Shows initiative. Always looking for new vistas. Independent. Values novelty.

Negative tendencies: Has difficulty staying committed to any one course of action or approach for long. Can be a poor team player due to being fiercely independent.

Greatest fears: getting trapped, having to conform.

Examples: Captain Cook, Marco Polo, Cyrano de Berjerac

Common uses in fiction: Can show people new approaches, new ways of looking at things, warn them of what's over the horizon. Can discover threats before anyone else.

Dark version: Perfectionist

the lover

The Lover

Lovers are characters who seek intimate, romantic relationships, but can also find meaning in building other kinds of close connections with people, or helping others to do the same.

Alternate names: partner, matchmaker, panderer, agent, courtier.

Positive qualities: passionate, loves beauty.

Negative tendencies: Can be cliquish. Avoids conflict. Can get hooked on emotional drama or be too much of a people-pleaser.

Greatest fear: Being alone, unwanted, or unloved.

Examples: Romeo, Mrs. Bennet from Pride and Prejudice, Dolly Levi from Hello Dolly or The Matchmaker.

Usefulness in fiction: Obviously, many romances feature characters looking to find a fulfilling, loving relationship. The archetype can also be the main character in friendship stories, buddy stories, etc.

Dark version:  Siren, rake, seductress, sex addict, panderer.

the revolutionary

The Revolutionary

Revolutionaries want to liberate the world from whatever system is in place that limits people to particular roles or positions at the expense perhaps of their true nature, potential, or power.

Alternate names: rebel, outlaw, radical, contrarian, reformer, opposition.

Positive qualities: challenges the status quo, troubleshooter, critical thinker.

Negative tendencies: Can be recklessness, destructive, self-destructive, judgmental, oppositional in ways that are not productive. No respect for the rules.

Greatest fear: being powerless.

Examples: Malcolm X, Che Guevara, Abbie Hoffman.

Usefulness in fiction: Like the Realist, Revolutionaries can fill the role of the Skeptic in Dramatica by pointing out the flaws in the current strategy so a better way can be found.

Dark version: Seeker of revenge.

the creator

The Creator

Creators seek connection with the unknown by making the unknown into reality. They love to create new things, methods, or applications.

Alternate names: craftsman, inventor, designer, builder, artist, scientist.

Positive qualities: expressiveness, originality, imaginative, innovative.

Negative tendencies: Can take on too many creative projects and never finish any of them. Can be dissatisfied with creations that are not unique or novel enough.

Greatest fear: mediocrity.

Examples: Leonardo da Vinci, Frank Lloyd Wright, Dr. Faustus, Dr. Frankenstein, Doc Brown in Back to the Future.

Usefulness in fiction: Often Creators are consulted by characters looking for new solutions or tools, though they can also be the main characters.

Dark version: Mad scientist or sorcerer who unleashes evil or destructive forces onto the world.

Characters who pursue their personal desires above all else...

the sage

The Sage

Sages find fulfillment through indulging their personal thirst for knowledge.

Alternate names: analyst, expert, philosopher, mentor, investigator.

Positive qualities: loves a research project or a good puzzle to solve. Thinks thinks through. Intellectual.

Negative tendencies: Can be so obsessed with knowledge that they appear to lack feeling/empathy. Tendency toward dogmatism or being detached from the world most people live in. Endless study can lead to procrastination.

Greatest fears: Being duped or misled, ignorance.

Examples: Albert Einstein, Hermione Granger.

Usefulness in fiction: Sages make good resources for other characters. They can play the protagonist or consultant in mysteries, or the mentor to the hero.

Dark version: Cruel judge or critic.

the jester

The Jester

Jesters find fulfillment in the pursuit of fun and worldly pleasures. This can include fun activities they involve others in, such as  games, sex, substance use, and making people laugh. It can also mean poking fun at human foibles and helping people to not take themselves seriously.

Alternative names: entertainer, wise fool, satirist, trickster, joker

Positive qualities: irreverent, witty, playful, spontaneous, truth-teller, fun loving, life of the party.

Negative tendencies: Jesters can seem unable to take anything seriously. Can use humour in hurtful ways. Prone to laziness, indolence, lechery, gluttony, frivolity, excessive pleasure seeking.

Greatest fear: boredom.

Examples: Falstaff, The Fool in King Lear.

Usefulness in fiction: Jesters can often make insightful observations others wouldn't dare. They can "speak truth to power". They are good at "taking the Mickey" (de-escalating a conflict by mocking someone in a way that takes the fight out of them). They can help characters unwind and escape from their stresses. Jesters can also take on the role of Contagonist, distracting the hero from important tasks with more fun activities.

Dark version: Grifter, tempter, verbal bully.

the magician

The Magician

Magicians find fulfillment in using their personal power to create changes in people. They are the catalysts of transformation.

Alternative names: therapist, shaman, wizard, alchemist, wise mentor.

Positive qualities: intuitive, insightful, perceptive. They can reframe problems into opportunities or see possibilities others miss. They can empower others by sending them in new directions or bringing their hidden potential into reality.

Negative tendencies: manipulative, impatient with those who don't see what they see.

Greatest fear: Unintentional consequences. Accidentally making things worse.

Examples: Cinderella's Fairy Godmother, Gandalf, Yoda, Dumbledore.

Usefulness in fiction: Can help others make decisions or take actions that will send the story in a new direction.

Dark version: The Evil Sorcerer or Wicked Witch who belittles, curses, or diminishes others.

the ruler

The Ruler

Rulers have a strong desire to impose order on society or any organization or group. They crave being in control and will put themselves in charge of any group they are part of. They are natural leaders and believe that it is best for everyone if they are running things.

Alternative names: leader, orchestrator, peacemaker, influencer, administrator, chairman, aristocrat.

Positive qualities: confident, competent, responsible, commanding respect. They can be benevolent dictators.

Negative tendencies: The desire to control people can become excessive or malevolent, in which case Rulers can become authoritarians or tyrants, obsessed with increasing their power, domineering, or acting entitled.

Greatest fear: chaos, being overthrown.

Examples: Caesar, Pope, President, CEO, Chairman, Emperor, Daddy Warbucks.

Usefulness in fiction: Rulers sit at the top of every hierarchy. Benevolent rulers make good allies for any character. Corrupt rulers often make for good villains.

Dark version: Tyrant or despot (e.g. Emperor Palpatine, Sauron, Professor Umbridge).

How to Use Jungian Character Archetypes in Your Writing

Okay, now that you are familiar with the archetypes, you may already see possible applications of them. For for more ideas on how and why to create characters using jungian archetypes, click here.

Enjoy this page? Please pay it forward. Here's how...

Would you prefer to share this page with others by linking to it?

  1. Click on the HTML link code below.
  2. Copy and paste it, adding a note of your own, into your blog, a Web page, forums, a blog comment, your Facebook account, or anywhere that someone would find this page valuable.

Related articles you may enjoy...